Hi I'm Asa...

If you are looking for ways to improve your business and become a more proficient business owner, you're in the right place...

I'm a business coach who has been guiding business owners like you since 2003. I have lots and lots to share! Some of it will be new and valuable to you as you work to become a more proficient business owner yourself.

My years of work helping clients transform their businesses transformed me as well. I have evolved to become The Visionary Strategist. Keep reading to learn more, but first let's talk about you...

"I have a hunch you're here for a reason."

  • Maybe you're looking for answers to business challenges you face.
  • Perhaps you have hit a plateau in your business and feel strategically stuck.
  • Maybe you aren't getting the results you expect and feel financially vulnerable.
  • Perhaps despite your best efforts you admit it's time to seek more guidance and support.
  • Maybe you're tired of settling for good enough and want to become the successful business leader you envision.

"Whatever your reason, you're in the right place. I can help."

What you won't find here are quick fix solutions to difficult business problems, or get rich schemes. I'll provide you guidance and support on practicing and applying the essential business strategies every business needs.

asa beavers business strategist and coach


I became a second half entrepreneur after the age of 40.

My entrepreneurial quest came in 2003 when I was loathing what I had become in my corporate career. I took the leap, and never looked back!

At the time I knew I wanted to learn all I could about building small businesses and then help anyone I could. Since I hadn't actually built a small business on my own, I chose instead to learn from some of the best, and then I became a business coach.

I now have nearly two decades leading my own business and supporting many other owners in building their business.

Over the years I made a substantial investment on my learning, education and experiences. Yet the best lessons have come from working with a great variety of clients with whom I have shared their business challenges and victories.

It's these experiences that led to my transformation into The Visionary Strategist.


In my work with countless clients, I’ve witnessed many frustrated business owners with solid businesses failing to achieve the visions they hold for their businesses. Typically, when they come to me, these owners feel stuck and unsure of what to do to break free.

As The Visionary Strategist my role is to help you connect the dots to ALL the moving parts of your business, so you can make better decisions, take control of your business, and unlock its full potential.

My role is NOT to overwhelm you with strategies or take things off your hands. I'm here to provide tools, guidance and support that help business owners create a practice around working ON their business, and they actually experience a transformation themselves.

I will support you with experience and resources needed to instigate the most important actions you and the business need to take, and I'll hold you accountable to achieving your desired outcomes.

visionary strategy


Changes are necessary in your business in order to achieve your desired results.

I have the unique ability of being able to quickly find where a business is experiencing pain, and then guide the owner towards creating change by identifying and prioritizing the key initiatives, and building action plans designed to achieve your desired results.

We do this by starting with what's most important for the business right now. Then as a strategy we follow the simple concept of...

SIMPLIFY, PRIORITIZE, EXECUTE, REPEAT. In other words, we create a PRACTICE of working ON your business!

My Visionary Strategist Superpowers...
  • I am the bridge that connects what a business owner envisions for their business and the reality of not knowing how to get there. You will more quickly be able to identify areas of opportunity within the business, and we'll focus on what's most important right away.
  • I have the unique ability to understand the stage the business is in, and the vision the owner has for it, even when it's all still vague to them. You will gain wider vision of your business, and we'll map out a plan to help the business achieve next stage growth.
  • I have the unique ability to establish relationships with owners who must work IN their business daily, yet want and need to improve and grow the business. You will get into the practice of working ON your business even though you're busy, and with consistency we'll transform it over time.
  • I help clients connect the dots to all the moving parts of the business. As a committed business partner, I act as a second set of eyes from an objective viewpoint much higher than what the owner and others can see. You get frequent objective feedback.
  • I help clients build a practice of BEING a proficient business owner. I do this by supporting them with the experience and resources needed to instigate actions. You will get an accountability partner committed to helping you and your business achieve it full potential.


Every business owner needs to learn to build a practice of working ON their business, yet many don't know what to do or where to start.

It was during my journey recovering from chronic back pain when I discovered Precision and Alignment are as important in business as they are in yoga. Both require practice to become proficient and attain results.

I now apply the idea of building a conscious business practice with others to help them achieve precision and alignment in their businesses.

If your business is feeling stuck and you're not sure what you need, I will help you transform your business and achieve the next stage of growth and development.