Intentionally working at something repeatedly in order to become proficient.


Exercise has always been a regular part of my life.

Running and later triathlon became an obsession. I spent a lot of time propelling my body forward either swimming, biking or running.

Most other types of exercise took a back seat to my need for endurance training.

Even though there were times I took it to extremes, for the most part I avoided injury or burnout.

That is until I injured my back doing yard work, and I was forced to make changes for the sake of my body!

I was slowed down, yet, still continued with my triathlon "obsession" for years despite recurring back problems. 

Then, after training for and completing an exceptionally difficult event known as the American Triple T in Ohio, I decided I needed to take care of my back issue once and for all.

After years of trying to manage the injury on my own, and trying what the medical community had to offer, doctors told me I was NOT a candidate for a surgical solution.

It's not that I wanted surgery. I wanted pain relief. I wanted better mobility. I was bound to figure it out.

I began studying yoga on my own. I learned about how a body is supposed to move.

I found that propelling oneself forward relentlessly (without other forms of movement) is a recipe for back problems.

It turns out certain muscle groups will over compensate for weaker ones. This creates all sorts of problems for back health.

By investing the time to learn about yoga and movement, then practicing it consistently, I became more proficient at yoga. Over time my knowledge has continued to expand. My proficiency has continued to increase. 

I did this all on my own with very few actual yoga classes attended. I created a practice that keeps me virtually pain-free, and especially fit for a guy eligible for senior discounts.


Becoming really good at anything requires a great deal of practice. The best way to practice is to have a plan, and execute the plan consistently.

Others who have achieved high levels of proficiency in their chosen field know that creating routines around how they practice ensures that anyone who puts in the time and effort to improve, will improve.

There is always going to be something new to learn, and making the time or knowing where to start is a barrier for many business owners.

INTENTION is what's needed whether practicing your favorite past time, or working ON your business. Intentionally make the time to analyze results, identify obstacles, and think strategically on how to continuously improve your business.

  • It begins by setting the INTENTION of actually wanting to improve oneself to become a stronger leader of the business.
  • It requires one to be OPEN about exploring all parts of the business objectively, and understanding there's often not a quick and easy solution.
  • It challenges one to identify the GENIUS within the owner and focus those efforts within that range of genius, instead of trying to do everything.
  • It helps one realize they can't do it all themselves and to find OTHERS with different skill sets that complement your genius, not duplicate it.
  • In business terms we must separate BEING a business owner apart from actually DOING the work.



BEING a business owner is recognizing the importance of separating working IN the business, versus working ON the business.

BEING a business owner is recognizing that time is a limited resource. Intentionally making the time to analyze results, identify obstacles, and think strategically on how to continuously improve is an act of working ON your business.


DOING. These are the decisions and actions the owner takes, and the business implements, based on the owner's strategic thinking. Actions include, simplifying to determine what's most essential to the business now. Prioritizing to focus on only 2-3 strategies at a time. Executing consistently over time while measuring for results.

Then as strategies gain traction and the business transforms, repeating this process over and over. With this practice your business will be on a trajectory of continuous improvement.