Category Archives for "team building"

I began my due diligence in exploring this deeper by asking several business owners directly what they thought the culture of their business is, and what I found out is...

Culture isn’t something that gets a lot of discussion in many small businesses. 

Sure, culture can be hard to put your finger on at first. But all it takes is the willingness to dig deep and explore how you want your customer experience, and employee experience, to feel like.

My objective in exploring this is to get small business owners thinking more about hidden customer perceptions. These are things customers see in a business and from which they form their own opinions, and then decide if they will continue to patronize a business.

Having a good business culture is assumed to be important to making sure employees are happy, productivity is good, and customers feel welcomed, yet what goes into creating a good culture in your business?

When you hear the word “team” what do YOU think of?  As a guy, when I hear the word “team” it conjures images of sports teams. Wikipedia defines “team” as a group of people linked in a common purpose. When we talk about sports teams the common purpose is simple: it’s to WIN. But when it comes to the people you employee in your small business it’s not so obvious.

Sure, you call them your team, but are they really a team? I’d say no, not if they don’t fully understand the common purpose of your business. And let’s say winning is the common purpose of your business, then how do you define winning in the context of your business? Well, I contend that really depends on what you define as your score, and how you share the score with the team.

So, unless you can get it all done in your business by yourself, these are important questions to consider. Especially if you’re the person responsible for the success of your business – I think you know who I’m talking about – you, the leader.