Let’s cut straight to the chase right now because, after all, what business isn’t seeking to accelerate results?

Wouldn’t it be nice if we could call-up our focus like we ring our smartphone when it’s gone missing?

Distractions are nothing new. In fact, many take pride in their ability to multi-task.

But with the proliferation of electronic devices running our lives, our ability to focus has taken a nosedive.

Here's the thing though...

Your focus is always there. It comes down to practicing how to find your focus when you need it most.

What comes to mind when I say the word grind?

For me, the first thing that comes to mind is grinding something up; like a pepper grinder putting some fresh ground pepper on a juicy sirloin. I certainly like the thought of that!

Maybe you thought of grind as a sound. If you’ve ever driven a car with manual transmission, and you miss a shift, you’ll hear a grinding sound. Not pleasant, and not good for the car either.

Another thought that comes to mind is the feeling that, “work was such a grind today”. It connotes things didn’t go well, or it was hard, or it was long. Looking at it in this context definitely gives the word grind a negative feeling.

Hi, my name is Asa, and I’m an over-thinker…

I haven’t actually looked for an Over-Thinkers Anonymous (OA) chapter to help me with this issue, yet it wouldn’t surprise me if there is such a thing.

For entrepreneurs and business owners, over-thinking can be categorized as a afflication. But, before we get into the treatment options, let’s first get a clear definition of the affliction.

Indecision and procrastination delay delivering exceptional service to customers and bringing your best products to market. Simply put here’s my definition of over-thinking...

Putting yourself in your customers' shoes, forgetting about what you want, and focusing solely on what they really want, is the best way for you to script the outcomes you desire in your business.

Seems simple enough, doesn't it?

In this short video I'm offering up some tips on how you can simplify things by focusing your efforts only on strategies that get your customers what they really want from your business.

Then you get what you want: happy, repeat customers who refer others to you!